Deliver deep impact when it matters most
Effinland IP group serves customers in over the nation, maintains operations in India, and employs very few people. Our customers work in industries which impact the lives of millions of people every single day.
Our mission is to empower our professional customers with the information, software solutions, and services they need to make critical decisions, achieve successful outcomes, and save time. Our expert solutions combine deep domain knowledge with technology to deliver both content and workflow automation to drive improved outcomes and productivity for our customers. We are committed to helping professionals improve the way they do business and solve complex problems with our range of digital solutions and services, which we continuously evolve to meet their changing needs.
Our Strategy
Our three-year strategy, Elevate Our Value, extends the successful roadmap we put in place a year ago and strengthens our focus on cloud-based expert solutions.
In 2022 we launched our new three-year strategy, Elevate Our Value, designed to accelerate expert solutions, expand our reach and evolve core capabilities. Working alongside our customers, we will continue to apply advanced technologies to address complex problems in society. The three strategic priorities are:
Strategic Pillars
This business strategy, which will fuel our success and drive our day-to-day operations from 2022, consists of three pillars, which reflect our strategic priorities and form the foundation for executing our strategy across our portfolio for the next three years:
o Drive investment in cloud-based expert solutions
o Transform digital information products into expert solutions
o Enrich customer experience leveraging data analytics
o Extend into high-growth adjacencies
o Reposition solutions for new segments
o Drive revenue through partnerships and ecosystem development
Enable healthcare access to the cross rooted peoples in every nook and corner of the India digitally
o Enhance central functions, including marketing and technology
o Advance environmental, social and governance (ESG) performance and capabilities
o Engage diverse talent to drive innovation and growth
Our strategic approach offers opportunities and value - important criteria for our investors. In this aspect, we are - as always - strongly committed to delivering returns to our shareholders. The customers we serve continue to be centrally important inspiration for our strategy. Their future is also the story of the future of society at large. We can derive real pride in our work simply by recognizing how we contribute to making a difference every day.
We made progress on enriching several of our information products and are now starting to launch the early results of that effort. We also made progress on our third goal, which was to drive operational agility, by completing several major internal projects, such as the introduction of a modernized HR system, the consolidation of websites into a single site.
We provide clinical decision support software that clinicians trust and IT teams love.
Information is at the heart of medicine. With one trusted source built for the healthcare information ecosystem, you can empower clinicians to deliver high-reliability care right from the EHR.
Solving for and reducing patient variability of care.
Harmonized decision-making can help rein in costs and produce more effective care. Effinland IP EHR Division delivers expert information teams can use along the digital journey. Information is the best medicine.
Our Clinical decision support (CDS) systems are playing a critical role in helping frontline care teams and patients make the right care decisions.
Forecasted to expand at a compound annual growth our CDS systems are poised to become the user interface of choice for clinical interaction within healthcare information technology, according to Frost and Sullivan. Industry experts believe CDS systems could even supersede electronic health records as the primary health IT point of interface for clinicians.
But in a world where CDS systems are being more frequently consulted and relied upon to optimize healthcare, they must be held to a high standard when informing the clinical decision-making that impacts patient care and outcomes.
In its recent “Best Practices for World-Class Performance” review of CDS systems,
Grading Quality of Evidence: CDS systems that grade clinical recommendations by the quality of evidence instill confidence levels that guide decision-making, even when the evidence is weak or unclear.
Aligning Care Team Decisions: For each patient, clinical decisions consider a complex range of variables, such as the patient's background and preferences, the latest medical evidence, and what is discovered by the provider during the clinical encounter. As care teams have expanded, clinical decisions are being made across an even more significant number of roles, introducing the risk of misaligned decisions. Given that care teams use their CDS solutions consistently every day, aligned content and communication across solutions can help to standardize care and improve outcomes.
Avoiding Typical CDS Pitfalls: Traditional CDS systems come with disadvantages – like alert fatigue, diagnostic errors, and disrupted workflows – that make advanced systems that incorporate greater precision and fewer manual inputs a better choice for clinicians
Patients as partners are the goal. Here’s how to get there
For healthcare organizations looking to provide more patient-centered care, it helps to see what others have been able to achieve by advancing their efforts to support, engage, activate, coach, and ultimately partner with patients.
Our Patient Partnership Maturity Model helps organizations identify where they are on the path to partnering with patients, and their strategy and technology needs for enabling more consistent and authentic relationships with patients. From supporting to partnering with patients, each step in the model is essential and providers and patients reap many benefits.
1. Baseline educational support doesn’t have to be basic.
2. For specific services, engaging patients helps them fare and feel better
3. Beneficial condition management requires active patients.
4. Coaching helps patients keep their health and wellness on track
5. Switching to partnerships for agile planning and long-term benefits
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